I ship the work with AI.
Then I write what held up.
AIMarketer.ie covers AI, recruitment, and the European market from inside the job. No hype. No launch recaps.
What works here comes from the work, not from a feed.
I run campaigns, build recruitment systems, and test AI tools on real problems. You get what held up and what broke. Plain, and backed by what I actually saw.
What you will find
- How AI changes recruitment workflows in practice, not in theory.
- What the European AI market does under the funding round headlines.
- What any of it means if you hire or market in Ireland and the UK.
- The occasional Irish story that will not leave me alone.
What you will not find
- Hype.
- Model launch recaps.
- Prompt listicles that promise to change your life.
- Opinions from people who have never shipped the thing.
Who is writing this
I am Tauseef Sarwar.
I have spent 20 plus years in digital marketing across consumer activation, paid media, eCRM, ecommerce, and B2B. I scaled a Dublin education business from 300K to 1.9M in revenue. I doubled revenue for a UK trade business in six months. Now I build Veer, an AI driven recruitment venture in Dublin, and I test AI tools on real hiring and marketing problems. This blog is where I report what I find. You can follow the same notes on LinkedIn.

Get in touch
Straight talk about hiring and AI.
For collaborations, speaking, or a direct chat about AI in marketing and recruitment, reach me on LinkedIn or by email.

Contact
Send me a message
Collaborations, speaking, media or a direct question — write below and I'll come back to you by email.
